Frankie Berkoben
Executive coach for overwhelmed
(and ADHD) leaders in tech
I help brilliant tech professionals work WITH their powerful brains not against them.


Coaching with Frankie
I help brilliant tech professionals work WITH their powerful brains not against them.Current and former clients include directors, managers and senior ICs across product, design and engineering at leading companies including Google, Airbnb, Meta, Microsoft and the [Biden] White House / US Digital Service.Itโs a radical act to unapologetically design for strengths in a world that focuses on remedying deficits. Itโs also what creates authentic and engaging leaders. ๐Clients work with me to grow in exactly this way -- unique to them. We solve for the knotty dilemma of how to stand out (and shine!) at the same time as fit in (and belong!), through a blend of design thinking and the good olโ scientific method.Together, we design a life and future that works WITH everything you bring to the table:๐ง Powerful, always-on brain
๐งฌ Capacity for complexity
๐ช All the ideas all the time
๐ข Intense feels
๐ซ Consistently inconsistentThrough our work, you will grow to:๐๐ฝ identify and celebrate your strengths๐ articulate and self-advocate for your needs๐งฐ curate a toolkit of habits, resources and sustainable systems๐จ design menus of options for getting unstuck๐ฅ live a shame-free life based on strengths (not regrets!)You can also book me to speak at your organization or event!
Meet Frankie
Based in the SF Bay Area, originally from ๐ฎ๐ช/๐ฌ๐ง, I am a:
๐ PhD + MBA dropout
๐ค public speaker + storyteller
๐ product + program manager
๐ด lapsed endurance cyclist and
๐ท๐ป former EPA geologist.Before I became aware of my own neurodivergence, my strengths felt like unpredictable liabilities.Academically gifted but mysteriously unable to follow through, I was thwarted by simple tasks yet capable of hugely complex ones. I either excelled, or failed catastrophically, with no rhyme or reason as to why.An ADHD diagnosis comes with an rollercoaster of grief, relief, regret, anger and hope. I navigated this identity shift in my late 30s through working with a coach who truly got me and immersing myself in communities who accept me wholeheartedly, derpy emojis and all.My work as a coach, speaker and advocate is to pave an easier path for high-empathy systems thinkers to circumvent shame and overwhelm, and build foundations taking them from good to GREAT.Since 2023, my work has expanded into leadership coaching without an explicit ADHD focus: executive functioning impairments are just as noticeable during high-stress transitions (promotions, layoffs, new parenthood, etc) for those with no suspected ADHD.

Speaking
Think your team, organization or event would benefit from hearing about ADHD, authenticity & designing for what actually works? Virtual or in person (SF Bay Area)I provide keynotes and workshops on neurodivergence, belonging and professional development.Recent appearances have included Fortune500 ERGs, top 3 management consulting firms, Nobel-prize-winning research labs and conferences including the International Conference on ADHD (4 years running) and Women in Product.Also available for podcasts + guest expert panels.

โProbably the best, most relevant external speaker I have heard at our company.
Incredibly valuable. Thank you.โ โ Executive Vice President, HRโIn such a high achieving environment like ours, this has been a good reminder that itโs okay to take up space despite of my neurodiversity.
The webinar isnโt even over yet, and this is without a doubt one of my favorite webinars.โโI felt so seen and validated for my lived experience, which I have been carrying with a sense of shame and secrecy in the workplace."*โWonderful content, it was very nice to hear from someone who really GETS IT. Validating as heck!โโYour talk scored an impressive 92% out of 100% NPS scoreโ - ERG lead
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free pdf resource:
types of bandwidth
Set yourself up for success by identifying & managing different types of bandwidth. This accompanies a 10min TADD talk.
This 10min talk explains the PDF resource in more detail!Expect to receive an email containing the types of bandwidth worksheet in your inbox shortly.In the meantime, check out the links below ๐